PPC Management Services

PPC Services: PPC Management Services To Drive Sales

ACG is one of the top PPC management firms that use sponsored search to increase a company’s revenue. Our tech-enabled PPC services may help you create leads, website traffic or both, as well as measure and optimize your return on investment (ROI) through PPC.

We Are Partner With

Campaign Running
Million+ Media Spend Managed
Global clients

Our Experts In PPC Management Will Guarantee The Success Of Your Pay-Per-Click Campaign

ACG’s primary product is PPC campaign management. Since 2017, we have been an industry leader in search engine marketing, delivering both organic and paid search campaigns. Our emphasis on return on investment and years of expertise allow us to maximize every dollar you spend. As a Premier Google Partner, we stay aware of the most recent paid search trends and use innovative methods to optimize your campaign. We’ll use the tried-and-true strategies we’ve employed for our successful PPC management clients for your campaign.

ROI-Driven PPC

Our PPC advertisements are ROI-driven, which means we constantly aim for a five-to-one return or better.

Permanent PPC Partnerships

Developing a long-term connection enables us to become a member of your team and understand your organization’s goals.

Monthly PPC Reporting

Throughout the month, we will remain in contact with you and present you with a comprehensive report that describes everything we’ve optimized.

Pricing & Packages

Select your monthly spend

Customized Order


100% Satisfaction Guarantee

We want you to feel secure in every transaction you make with us, therefore we guarantee your complete pleasure. If you are dissatisfied with our product for any reason, please contact our support team within 30 days of receiving your report, and we will make it right!

We’re PPC Management Experts Certified In The Following Areas:

Our PPC Management Services Will Help You Reach Your Target Audience

Reach more target audience without cost Effective PPC Management Service

The optimal method to generate leads using sponsored advertising.

Setup Of Campaign Management

Setup Of Campaign Management

Our PPC campaign management services experts can help you select the optimal channel to run your campaigns, regardless of whether you need help setting up or maintaining sponsored advertisements.

Native Advertising

Native Advertising

When it comes to efficient marketing, companies and businesses embrace native advertisements. As the foremost PPC Management Agency, we have mastered it.

PPC Audit Services

PPC Audit Services

Have you just lost your ranking due to the Google Penalty, or are you seeking ways to boost the performance of your ads? Contact our PPC Agency to get help with PPC audits.

Search Ads

Search Ads

Want to reach a Google and Bing audience that is more likely to buy your products or services? Then you’re looking for tailored Search Ads.

Local Services Ads

Local Services Ads

Using Local Service Ads, connect with prospective local clients who are seeking the services you offer. Pay just per lead, not per click!

Social Media Advertising

Social Media Advertising

Advertise on LinkedIn, Instagram, Twitter, and Facebook using a plan tailored to the social media advertising needs of your business.

How Does Pay-per-click (PPC) Marketing Work?

PPC advertising is a marketing strategy focused on keywords. PPC campaign management systems like AdWords award different keywords and phrases a value based on their search volume, difficulty, and level of competition. The price of a term increases with the number of advertisers bidding for it.

There are restricted Google pay-per-click ad spots on marketing platforms such as the Google homepage. As a result, you must compete to secure your PPC position. Advertisers cannot just spend extra to raise the visibility of their Google PPC advertising.

Google AdWords and other pay-per-click advertisements are subject to auction. This refers to an algorithm that search engines employ to assess the relevance and legitimacy of adverts displayed on their SERPs. You must guarantee that your Google pay-per-click advertisements have a high-Quality Score to improve your ad rank and decrease your cost per click (CPC).

To earn a strong Quality Score, pay-per-click advertising must be relevant to your target demographics, contain helpful keywords, have high click-through rates (CTRs) and drive visitors to a search engine-optimized landing page.

No time to conduct a PPC assessment and begin your pay-per-click campaign? Entrust the management of your pay-per-click services to our pay-per-click management firm, and we’ll manage the technical work.

What Does Monthly Management Include?

As part of monthly management, our PPC management services comprise the following tasks:

  • Bid management

  • Ad positioning and targeting modifications

  • Geotargeting enhancements

  • Keyword management

  • Ad copy testing and optimization

  • Review of landing page performance

  • Cost and performance evaluation

  • Inspect calls and meetings

  • Monthly report on campaign performance

Approach Of Vital To PPC Management

Each agency will approach PPC from a unique perspective. Here are the nine fundamental tenets around which our PPC program is based:

You Are The Account Owner

Your Pay-Per-Click account is an asset. You paid for it to be constructed and optimized, and you should own it regardless of the PPC management service you choose.

Optimisation For Conversions

You are concerned with leads and/or sales, not with clicks, impressions, click-through rate (CTR), or any other vanity measure. We exclusively optimize for the KPIs that your organization knows and values.

Use Just Natural Language

We report on the KPIs that matter to your organization and avoid technical jargon. Unless you want to geek out, we’re delighted to discuss business.

No Silos

Vital’s PPC campaign is designed to complement the digital marketing department’s entire activities, including content marketing, conversion rate optimization (CRO) and search engine optimization (SEO).

No Long-Term Agreements

Our PPC contracts are month-to-month and require a thirty-day cancellation notice. We feel that the greatest approach to retaining a client is to provide them with excellent work and not bind them to a lengthy contract.

No Autopilot

We manage campaigns daily or weekly, depending on the spending velocity. This guarantees that our PPC managers are always monitoring account performance and making swift adjustments.

Specialized Account Manager

Each customer gets a dedicated point of contact who delivers weekly updates, answers queries in less than 24 hours, participates in weekly or monthly conference calls, and is accessible whenever questions arise. Our account managers will also regularly inform clients about our Basecamp project management software.

Have The Best Employees

While we do use some technology to track and adjust campaigns, the account managers are the reason for improved effectiveness. From our account managers to our PPC professionals to our graphic designers and web developers, we invest substantially in attracting and maintaining the most brilliant individuals available. Don’t believe us? Examine our employee benefits.

Establish a New High Score

When Vital acquires new PPC accounts, our objective is to establish a new high score. While account maintenance is beneficial, it is not what motivates us. We are eager to demonstrate how much we can grow. It is not unusual for us to enhance conversions by 50 to 90% (when driving traffic).

Establishment Process

When we initially speak with a new company, they always inquire about our onboarding procedures. Here is how we proceed:

Vital is proud of its tried-and-true method for producing reliable outcomes. In the initial phase of onboarding a new PPC account, the client is required to complete questions about PPC and their target customers and competitors. We are more than PPC managers; we are marketing strategists who examine marketing challenges holistically.

We always begin by assessing and evaluating the present state of the PPC account we’re inheriting. Based on years of account analysis, Vital has developed a proprietary PPC account audit procedure and checklist. This audit illuminates prospects for low-hanging fruit and identifies possible red flags. We analyse the current account to learn as much as possible from historical performance and then we establish a baseline for all KPIs.

It is essential to get things started to a good start. Every new client has a launch meeting with the entire team to review the project timeline and walk through each step of the setup procedure. In addition to findings, we use this gathering to analyse completed surveys.

The next phase in a search campaign is to do keyword research (based on any missing opportunities found in the audit). Before adding keywords to the account, we split down our suggested new keyword list into groups and submit it for customer approval.

This process entails adjusting all account settings, including Campaign, Ad Group, Ad Copywriting & Testing, Match Type, Extensions, Bids, Goal Tracking, Call Tracking, Ad Design (for display and remarketing campaigns), Negative Keywords, and Audience/In Market Targeting.

PPC advertising needs a combination of science and creativity. Ads must be appealing, informative, and direct while sticking to stringent character limitations. Fortunately, Vital has a team of copywriters with years of experience creating PPC ads. Furthermore, we constantly test ad wording to see what works best, which also means we have a variety of data to pull from.

If we are conducting display advertisements, Vital will develop many ad variations by the proportions that the ad platform requires. Our advertisements are created to be attractive and captivating, while yet expressing the brands of our clients.

Advertising is only half of the equation. To achieve real PPC success, adverts must direct viewers to a landing page that generates conversions. Vital will help create, design and construct landing pages for your campaigns that adhere to best practices. We’ve developed our own landing page best practices after years of experimenting with various landing page styles.

Each client receives a customized dashboard report from Vital. Vital first imports all historical data, and we then refresh our primary dashboard report monthly. Vital metrics reporting in basic English. We take pleasure in reporting in the language of your business (leads, sales), and we will not try to deceive you with vanity metrics. Monthly, we deliver and evaluate reports with our clients. Consequently, you will always have complete access to your account and may log in at any moment to examine stats.

We must maintain frequent contact with our clients about the status of their PPC ads. We thus organize weekly (or monthly) status calls/meetings. The size and budget of the campaign will decide if a weekly or monthly check-in is necessary.

Why Pay-Per-Click Marketing Is A Value For Money?

Why Pay-Per-Click Marketing Is A Value For Money?

According to studies, 50% of consumers who visit store websites via pay-per-click advertisements are more likely to convert than those who arrived via an organic link. This is because more than 75% of people believe PPC adverts make it easier to access the information they require.

Without an efficient paid search marketing strategy, conversion opportunities and speedy visibility on digital marketing platforms would be lost. Digital marketing: Prevent slipping behind the competition. Here are more benefits of cooperating with our sponsored search agency for business success:

  • The top three posts in SERPs receive 46% of all clicks (WordStream).
  • Google receives more than 167 billion searches every month (Search Engine Land).
  • PPC does not require continual maintenance and care.
  • Paid search facilitates improved tracking.
  • CPC clicks convert 1.5 times as often as organic clicks (Moz).
  • SEM enables internet targeting of local populations.

Globally, there are roughly 2.05 billion internet buyers, and this figure continues to rise hourly. Considering the development of new digital marketing channels and platforms each year, utilizing PPC services is one of the best moves you can make to keep your business afloat and leap ahead of the competition.

Does your organization use a PPC advertising strategy? Our PPC advertising agency is here to help you make the most successful advertising selections for your company. We combine your vision with our expertise in paid search marketing to increase your sales potential and generate swift marketing results.

client 1

“The team at Avada Marketing Consultant is fabulous. They helped us unlock our potential online and offline. We have experienced year on year growth due to their progressive approach.”

Melissa Dean Client
Melissa Dean

Marketing Consultant Expert

Commonly Asked Questions

PPC is an abbreviation for pay-per-click. It is a digital marketing strategy that buys website traffic. You, the advertiser, pay a modest charge each time a user clicks on one of your adverts. Search engine advertising is the most prevalent kind of pay-per-click marketing. However, many other sites, including the social media behemoth Facebook, now provide PPC advertising options. You may market your business on search engine results pages, websites, and social media networks. PPC advertisements can include text, graphics, and video.

The advertisements that show in search engine results are typically tailored to a specific audience and receive nearly half of all page hits. Users who click on sponsored ads are more likely to buy a product or service than those who come via organic search results. With pay-per-click (PPC) advertising, your adverts are tailored to internet customers who are looking for your business type. This may have an enormous effect on your bottom line.

The cost of a PPC advertising campaign varies. Various cost determinants include your industry, business type, and company size. These factors will affect the cost of your PPC advertising campaign. The sort of approach that is being implemented might also affect pricing. Expect to pay up to $5,000 per month for a small to medium-sized business. This fee includes both your advertising budget and the PPC agency’s expert services.

Your PPC expenses must be dependent on your bid, your targeting, and the quality of your ads. Your bid is the amount of money you are prepared to spend for a user to click on your ad. In an ad auction, you submit a bid, and the highest bidder wins; hence, you may spend less than your asking price, but never more. Targeting considerations include all aspects of your goal, from the keywords you’re ranking for to the demographics of your audience. The more aggressively you wish to compete, the greater your costs will be. Bidding on a highly competitive term, for instance, is more expensive due to its higher cost-per-click (CPC). Google analyses the quality of your advertisements. If your ad quality is strong, you may typically retain lower prices since Google will rank your ad higher than those of your rivals whose advertisements are of worse quality. You create your PPC budget by studying and considering all these factors.

PPC is a versatile online advertising approach that allows you to set a budget and adjust it as required. Moreover, you may specifically target your ideal demographic, which is not achievable with traditional advertising or digital marketing initiatives. The insights gained by PPC tracking data are crucial since they provide a deeper understanding of your consumers’ activity. Your sponsored advertising campaigns display ahead of all organic search results, allowing you to immediately outrank your competition and bolster your search engine optimization (SEO) initiatives.

Talk to Us for Digital Marketing Solutions

If you have any specific queries about your marketing needs or custom pricing, contact our marketing expert for a free consultation. Alternatively, fill out our contact form, and our expert will get in touch with you. You can also email us your website details and the help you need, such as technical errors or keyword-related queries. We will do our best to assist you.

Kajal Singh
Marketing Consultant Expert

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